Maria Kovalevich

I take early-stage products from zero to one

I take what’s in a founder’s head and make it something people trust on first click. AI-powered tools, complex B2B — the messy, interesting stuff.

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recent work

recent work

Selected projects

Selected projects

Mirror app interface with the headline ‘Mirror, tell me how I landed’ and an analysis preview card.
Mirror app interface with the headline ‘Mirror, tell me how I landed’ and an analysis preview card.
Video meeting player showing Alex Voronin speaking with Sarah Mitchell in a picture-in-picture window.
Video meeting player showing Alex Voronin speaking with Sarah Mitchell in a picture-in-picture window.

AI communication coaching for founders who think in their second language.

AI communication coaching for founders who think in their second language.

Founder & product designer

Founder & product designer

AI coaching for leaders

AI coaching for leaders

Zero to one

Zero to one

Transcription tools give you a record of the meeting, not a better one. I designed Mirror to read how you actually communicate, turn that into specific things to change, and put it in front of real leaders in beta.

Transcription tools give you a record of the meeting, not a better one. I designed Mirror to read how you actually communicate, turn that into specific things to change, and put it in front of real leaders in beta.

Toolflow workflow builder with a data extractor configuration panel and preview list.
Toolflow workflow builder with a data extractor configuration panel and preview list.
Data extractor interface showing source input, extraction settings, and a preview list of blog entries.
Data extractor interface showing source input, extraction settings, and a preview list of blog entries.

AI tools marketers could actually use, before anyone knew what that meant

AI tools marketers could actually use, before anyone knew what that meant

Product designer

Product designer

AI workspace for marketers

AI workspace for marketers

Post-MVP

Post-MVP

New AI interaction patterns, and no playbook to copy. Chat wasn't the answer, and I had the research to show it. I shipped to production daily, ran the new UI alongside the old, and let usage settle the rest.

New AI interaction patterns, and no playbook to copy. Chat wasn't the answer, and I had the research to show it. I shipped to production daily, ran the new UI alongside the old, and let usage settle the rest.

ImmunoMind pipeline workspace with gene analysis cards and report previews.
ImmunoMind pipeline workspace with gene analysis cards and report previews.
ImmunoMind dataset review screen with sample metadata and an AIRR metadata table.
ImmunoMind dataset review screen with sample metadata and an AIRR metadata table.

A code-free analysis platform for biologists who shouldn't have to become programmers.

A code-free analysis platform for biologists who shouldn't have to become programmers.

Founding designer

Founding designer

Biotech

Biotech

Zero to one

Zero to one

Complex science, and a team that couldn't afford a wrong guess about the workflow. I spent 30 hours learning the domain, mapped the researchers' mental model, and built the interface directly on top of it.

Complex science, and a team that couldn't afford a wrong guess about the workflow. I spent 30 hours learning the domain, mapped the researchers' mental model, and built the interface directly on top of it.

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Maria built the foundation, planned the UX strategy and delivered fantastic designs that helped customers achieve their goals on immunotherapy design. She combined product management and product design thinking into a solid understanding of the domain, and expanded the limitations of a conservative biotech domain.

CEO at ImmunoMind

Vadim Nazarov

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Maria built the foundation, planned the UX strategy and delivered fantastic designs that helped customers achieve their goals on immunotherapy design. She combined product management and product design thinking into a solid understanding of the domain, and expanded the limitations of a conservative biotech domain.

CEO at ImmunoMind

Vadim Nazarov

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Maria built the foundation, planned the UX strategy and delivered fantastic designs that helped customers achieve their goals on immunotherapy design. She combined product management and product design thinking into a solid understanding of the domain, and expanded the limitations of a conservative biotech domain.

CEO at ImmunoMind

Vadim Nazarov

design recources

design recources

Figma & Framer components and kits

Figma & Framer components and kits

Downloaded by 180k+ designers. used in design courses and tutorials.

Downloaded by 180k+ designers. used in design courses and tutorials.

Writing

Published in UX Collective

I write for UX Collective about startup life from the inside — turning hard-won experience into frameworks. Every published piece featured by their editors.

Maria Kovalevich

Product Designer based in Lisbon

© 2026 Maria Kovalevich

Maria Kovalevich

Product Designer based in Lisbon

© 2026 Maria Kovalevich

Maria Kovalevich

Product Designer based in Lisbon

© 2026 Maria Kovalevich